Full Job Description
Job Title: Digital Content Strategist
Company Overview
At Amazon, our mission is to be Earth's most customer-centric company where customers can find and discover anything they might want to buy online. With a presence that stretches across many sectors, including e-commerce, cloud computing, and artificial intelligence, we are committed to innovation, quality, and a relentless focus on our customers. Our Williamsburg office is a hub of creativity and strategy where talented professionals come together to shape the future of digital content.
Position Overview
We are seeking a highly skilled and creative Digital Content Strategist to join our dynamic Digital Marketing team in our Williamsburg, Virginia office. As a leader in our content strategy initiatives, you will drive the planning, development, and execution of our digital content projects to meet various business objectives and enhance customer engagement.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that align with our brand's goals and customer needs.
- Collaborate with cross-functional teams, including marketing, design, and product management, to produce engaging and high-quality content across all digital platforms.
- Conduct thorough market research and audience analysis to optimize content targeting and effectiveness.
- Utilize SEO best practices to improve site visibility and drive organic traffic to our digital channels.
- Manage the content calendar, ensuring timely delivery of content and adherence to brand voice and guidelines.
- Analyze performance metrics using various analytical tools, making data-driven decisions to refine content strategies and improve engagement.
- Stay abreast of digital marketing trends and emerging technologies, integrating new tactics into content plans when appropriate.
- Provide training and guidance to content creators on best practices for content development and optimization.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- At least 5 years of experience in digital content strategy, with demonstrated success in developing and executing content plans.
- Proficient in SEO, content management systems, analytics tools, and social media platforms.
- Exceptional writing, editing, and communication skills with a keen eye for detail.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- A collaborative mindset and a passion for creating captivating content that resonates with audiences.
- Experience in e-commerce or tech industry is a plus.
Why Join Amazon?
Working at Amazon comes with numerous perks and benefits designed to support your growth, well-being, and professional development. As part of our team, you will enjoy:
- A competitive salary and comprehensive benefits package, including health, dental, and vision insurance.
- A commitment to work-life balance with flexible working hours and options for remote work.
- Access to cutting-edge tools and technology that empower you to excel in your role.
- Professional development programs and training initiatives to help you advance your career.
- A vibrant company culture that values diversity, innovation, and community involvement.
How to Apply
If you are ready to take your career to the next level as a Digital Content Strategist at Amazon in Williamsburg, we want to hear from you! Please submit your resume and a cover letter highlighting your experience, achievements in digital content strategy, and why you are the perfect fit for this role.
About Williamsburg
Williamsburg is a vibrant city known for its rich history, beautiful architecture, and thriving arts scene. Nestled in the heart of Virginia, this charming city offers a unique blend of historical significance and modern conveniences. Living in Williamsburg means you will have access to:
- Historic sites like Colonial Williamsburg, Jamestown, and Yorktown that attract millions of visitors each year.
- A variety of outdoor activities, including beautiful parks, hiking trails, and riverside views.
- A lively community atmosphere with local shops, restaurants, breweries, and cultural events.
- Excellent educational institutions and a strong sense of community pride.
Join Amazon in shaping the future of digital content while enjoying the unique lifestyle that Williamsburg has to offer. We look forward to your application!